The Society Building

Equipped with a brief of incorporating greenery and softening the basement and reception areas of The Society Building's office, we set to work on a transformative interior planting scheme. To learn more about how we successfully enhanced these indoor spaces through strategic planning, plant selection and meticulous execution read our case study below.

The Client: The Society Building

The Location: Fitzrovia, London

The Society Building came to us with a clear vision for their basement and reception areas. They wanted to incorporate greenery to soften these spaces, enhance the overall aesthetic and create a welcoming atmosphere. The goal was to integrate a variety of plant species, both preserved and live planting, that would bring texture, colour and a sense of tranquility to these indoor areas, transforming them into inviting environments for both employees and visitors.

The timeline for the project was set at six weeks.  This required precise coordination and efficient execution to meet the deadline without sacrificing the quality of the work. From the initial site visit to the final installation, every phase was meticulously planned to ensure smooth progress and timely completion.

To achieve the desired look, the following plant species were selected:

Asparagus – known for its delicate, feathery foliage. Asparagus adds a light, airy texture to the design. Its cascading nature makes it ideal for trailing over shelves and creating a softening effect.

Eucalyptus Populus – selected for its distinctive rounded leaves and silvery-green colour, which adds a unique texture and visual interest.

Asparagus Sprengeri – similar to the asparagus plant, the Sprengeri variety offers dense, bushy growth that provides lush greenery. Its resilience and low maintenance nature makes it perfect for indoor environments.

Amaranthus – the star of the design, Amaranthus has long trailing stems with vibrant green foliage that creates a dramatic effect. Its trailing nature is perfect for adding vertical interest and softening sharp lines.

Leather Fern – this fern adds height and a rich, deep green colour to the arrangement. Its sturdy, broad leaves create a tropical feel that contrasts beautifully with the finer textures of the other plants.

Reindeer moss was strategically placed around the base of the displays to cover the baseboards and maintain an authentic green appearance. Each plant was selected not only for its aesthetic qualities but also for the benefits it brings to the indoor environment. The presence of greenery has been shown to reduce stress and improve mood, enhancing employee well-being and productivity

Our collaboration with The Society Building began with an initial site visit to understand the space and take accurate measurements. This visit was crucial for tailoring our proposal to the specific requirements of the site. During this visit we assessed the space to understand its unique characteristics and challenges. This information was essential for developing a proposal that met the client’s needs and fit the space perfectly.

Based on the insights gained from the site visit, we crafted a comprehensive design proposal that focused on the client’s desire for a trailing preserved planting scheme. The proposal included detailed plans for the placement of each plant species, ensuring that the final installation would be both aesthetically pleasing and functional. The proposal was designed to align with The Society Building's vision while incorporating our expertise in plant selection and interior landscape design.

Once the proposal was presented, we worked with The Society Building to approve it, allowing us to proceed with confidence. In addition to live plants, we strategically incorporated preserved plants into the design to ensure a consistently lush appearance, even in areas with limited natural light.

Preserved plants, treated through an eco-friendly preservation process, retain their fresh look and texture for years without needing light, water or regular upkeep. This makes them an excellent solution for spaces like basements or locations with minimal light. The design included planters placed on the shelving units, these planters were carefully integrated into the shelving to add greenery without taking up valuable space, integrating seamlessly with the existing décor. The planters were placed at various heights and locations, creating a layered effect that added depth and interest to the room.

The design successfully balanced aesthetics and functionality. By keeping the shelving units unobstructed, we ensured the space remained practical for daily use. The trailing elements and varying heights of the plants added visual interest without compromising usability. Introducing greenery significantly enhanced the atmosphere of the basement and reception areas and the variety of textures and shades of green created a dynamic and soothing environment, making these spaces more enjoyable for everyone who uses them.

This project exemplifies our ability to transform indoor spaces through strategic planting. By understanding the client's vision and working efficiently to execute it, we were able to create a planting scheme that not only enhanced the aesthetics of The Society Building's locations but also maintained functionality. The success of this project is a testament to the importance of careful planning, expert plant selection and precise execution in creating inviting and aesthetically pleasing environments.

If you are interested in learning more about how we can enhance your workspace with our planting schemes, please get in touch with our friendly team today or read more about our indoor plant services and preserved planting.